All settings and metrics, in a single dashboard.

Updating the information architecture so values can be compared across campaigns

Before this reorganization, in order to update settings and view targeting or delivery metrics the user was forced to open each individual campaign page to view the line item settings, and then open each line item page to make edits. Now, users can see a grid of all line items organized under their parent campaigns, and make select edits directly from the main dashboard. Additionally, a grid of targeting values was created; previously, this information was only available on each individual line item page.

Below is an embedded Figma prototype of the updated dashboard (or view here). Certain proprietary metrics and data have been removed or hidden for privacy’s sake.

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